Part of my work at the WNBA consists of making sure outgoing email assets reflect our new brand image. I design various email creative for Fan Engagement initiatives, marketing (which include merchandise and our league products such as the WNBA App or League Pass), tune-in awareness for scheduled games, and much more.
With a mix of scale in typography and imagery, I create not only informative emails, but also enticing ones that would truly capture the eyes of fans, rather than be overlooked.
Tools used: Adobe Photoshop CC and Adobe Illustrator CC